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Thursday, 7 November 2013
Groupon Launches Mobile Payment Service
F
ollowing on from the trials Groupon was conducting back in May for their new mobile payment service along similar lines of Square.
Groupon has now launched their new mobile payment service, that enables users and merchants to accept and process credit card payments using Apple’s iPhone or iPod Touch devices.
The fact most of the company’s revenues come from daily deals, which have showing signs of a slowdown. Customers are getting tired of receiving a barrage of emails, and merchants are rethinking the value proposition.Groupon still needs to find more aggressive ways to transition its business away from the daily-deals category.
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